Expanding Vision Services

This summer Brookings Health System acquired M.D. Bartley Opticians, the optical store immediately next door to Yorkshire Eye Clinic. To signal the addition of optical services, the health system added “and Optical” to the Yorkshire Eye Clinic name. It also added new choices for customers.

With the addition of the optical store, Yorkshire Eye Clinic & Optical now offers ophthalmology, optometry and optical services under one roof, making it the most comprehensive vision center in Brookings. 

The optical store is maintaining its products and services, including UV coating, progressive lenses and transition lenses. However, it’s also added more variety to its selection of adult frames, adding luxury brands like Jones of New York, Vera Bradley and Carolina Herrera.

“We have frames and lenses available at every price point to fit each patient’s budget,” said Optician Sheila Cavanaugh. “We can even cut lenses right here in the store for anyone who wants to try to keep the same frames.”

The optical store has also expanded its offering to include a more comprehensive line of kids’ eyeglass frames. 

To promote the new kids’ line, parents of children who have their routine eye exam with Optometrist Dr. Taylor Kneip can purchase one pair of glasses for their child and get the second pair of glasses at 50% off. In addition, selected kids’ frames have a limited one-year warranty.

In addition to filling prescriptions written by the Yorkshire Eye Clinic & Optical doctors, the optical store also still accepts prescriptions from any other eye doctor or outside eye clinic. 

“Adjustments are always free with purchase,” said Cavanaugh, “and we’re happy to repair damaged glasses and provide replacement parts as needed.”

Time for new glasses? Call Yorkshire Eye Clinic & Optical at (605) 696-8870 or learn more online at brookingshealth.org/Optical.